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FTC announced update to advertising guides
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Consumer Protection, Government Oversight
Tuesday, July 11, 2023
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The Federal Trade Commission (FTC) announced it finalized an updated version of its Endorsement Guides, which provide agency guidance to businesses and others to ensure that advertising with reviews or endorsements are compliant with federal law and regulations. This finalized version incorporated public comments received after the FTC’s May 2022 request for public comment.
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